LAUNCHing A BRAND DOESN'T HAVE TO BE OVERWHELMING
bet on you!
You’ve worked hard to get to where you are in your career. Sometimes no matter how much effort you put into your career, it still feels like you’re not getting anywhere.
I know what that feel likes. For years I felt stuck with no way out. I was trapped on the hamster wheel of un-fulfillment with a job I hated and no opportunities in sight. I discovered that the key to my breakthrough wasn’t working more hours or looking for an extra job, but maximizing my own skills and resources to create my own brand.
Since then, I have been able to generate national speaking opportunities, give myself a 10K+ a year raise, develop and launch a conference and most importantly, help thousands of students, professionals and entrepreneurs identify and launch their own personal brand.
Feeling stuck in a job can get a bit frustrating when you are out of options. More money can never make up for the pain of feeling stuck. It doesn’t have to be this way. It’s possible to take all of your current skills and experience and leverage them into your own personal brand. What would happen if you could finally bet on yourself for a change? How would you feel if you could create your own opportunities? Imagine what it would be like to make a massive impact doing what you love and generate extra income. You can and I can help get you there!
what is distinct?
DISTINCT is an intensive six-session coaching program designed to help you develop a clear, mission-driven, income-generating, impact-making personal and professional brand. Over the course of these six modules for 12 weeks, I will show you how to get clear about your brand, establish your target niche, stand out in your career or business and become an industry leader. As your coach, I will bring over 15 years of experience in branding, career development, and plain common sense to help you master your identity and create new opportunities for your future.
DISTINCT IS RIGHT FOR YOU IF:
- You’re a mid to senior level professional looking for more options outside of your 9-5
- You’re ready to give yourself a raise
- You feel like you are worth more than what your job pays you
- You are ready to fully maximize your skills and experience
- You are tired of people telling you to finally do something
what everything you know - You feel stuck where you are
- Your job is draining the life out of you
- You don’t feel like you are fully utilizing your network
- You are ready to step outside of your comfort zone
- You are ready to invest in you

WHAT WILL BE COVERED?

DEFINE YOUR BRAND
During this section, we will work on defining key elements of your brand. We will not only define your brand’s mission and vision, but also identify your target audience, clarify your specific niche and identify the best income-generating model for your personality, skill set, and brand attributes. Other things we will accomplish include:
- Completing a needs assessment survey with your potential audience
- Identify the best potential clients for you to sell to already in your network
- Identifying your income goals for your new brand
- Clarify the specific problem you will solve for your audience

STRUCTURING YOUR BRAND
Making sense of all of the potential income models for your brand can be confusing. Should you be selling an e-book, or developing a high ticket program? Should you offer coaching or create an online course? During this section, we will identify the best income model for your specific personality, goals, and lifestyle. Some of what we will accomplish include:
- Identifying your core services
- Developing your income strategy for consistent, repeatable income
- Mapping out your customer journey
- Developing your customer onboarding and off boarding experience
- Creating your product ladder

CREATING YOUR BRAND CONTENT
It’s time to craft your brand content. This is when we will combine the information during from Phase 1 to start developing the content of your brand. Not only will we design the content of it, but we will also develop website copy, and visual language of your programs, products and content as well as your pitch. Together we will:
- Create your brand “dictionary” and create the language you will use to communicate your brand
- Develop your website copy for each page
- Developing your content schedule to help you grow your audience

DESIGNING YOUR BRAND
In this done-for-you-service, we will finally create the visual look and feel of your brand. This is when we will combine the information from all of the previous phases to design your landing page, product pages, and start developing the design of your brand. we work with you to ensure that you have everything you need to have a visually appealing brand at launch and take all of the hassle out of the technical aspects of building everything. Deliverables that are typically included in this section are:
- Professional Logo Design
- High Converting Website or Landing Page
- Lead Magnet Design
- Social Media Post Background Graphics Templates
- Business Card Design
- Product Graphics and Mockups

LAUNCHING YOUR BRAND
After your brand has been designed, language and content developed, we will finally begin to work through launching your brand. Not only will we coach you through best practices to launching your content, but we will also offer you best practices on generating new leads, and will show you how to scale those leads into long term clients. During this phase we will also:
- Develop your brand testing strategy to validate it’s value and generate your first income
- Recommended best practices and posting cadence for Facebook and Instagram
- Sharing examples of effective social media posts and non-effective posts
- Weekly content schedule template
- Social media checklist (what should be communicated and when)
- Facebook Ad Promotional Strategy for generating between 10,000 and 100,000 impressions at launch
12 HOURS OF COACHING CALLS WITH RAMOND
You will get 12 hours of actionable coaching through each step to ensure you are aligned with where you need to go. Ramond is worked with thousands of professionals, business and owners who have been featured in Yahoo!, Black Enterprise, TED and many more.
VALUED AT $3000

FREE bonus item 1
LIFEPACKAGE
After talking to hundreds of individuals, I have realized that the key to helping them get unstuck is to provide a solid plan that is aligned with their passion, skills and unique demographic they are called to solve problems for. Whether you are stuck in a career transition, trying to get a goal accomplished, or simply needing clarity in your day to day life, this easy to read workbook will give you the tools you need to get to your next level. In it, you will be provided with a detailed step by step guide that helps you to develop your goals based on the value you add to those around you. Wherever you are in your journey, this book will help you to accelerate your dreams.
In this package, you will:
- Identify your unique calling, and develop goals based on it
- Create a measuring system to keep track of your success
- Identify the stages of purpose and understand which stage you are in
- Learn how to find the right team to lead you into your goals
- Identify areas to manage your time better
- Give you a practical framework to reach any goal
VALUED AT $100

FREE bonus item 2
OVER 20 WORKSHEETS + TEMPLATES
Throughout the program, we will work through multiple worksheets, templates and action guides to get your going on your brand.
VALUED AT $50

YOUR INVESTMENT
COMPLETE PROGRAM VALUE $20,000
STARTING AT
$2,500
WHAT OTHER’S ARE SAYING
[Ramond] has a wealth of knowledge on assisting you in strategically moving forward to achieve your goals. Ramond is naturally gifted in the area of business motivational, enthusiastic and very charismatic which makes him a pleasure to work with. I Highly recommend his services because he is brilliant.
Whether encouraging, branding,
There’s a timeless proverb that says that if you give a man a fish, he’ll eat for a day. But if you teach a man to fish, he’ll eat for a lifetime. Ramond has been wildly intentional about teaching me to fish.
His “fishing lessons” in a matter of hours, completely launched me into a mindset that I had not considered, pondered or entertained. His tutelage not only fueled me, but fired me to go further, do more, and be more. With Ramond’s help, I have been able to double the international exposure of my blog, increase my income, and release my first e-book.
He’s fierce. I’m honored to be one of the chosen ones to glean from such a pure fountain.
I had been laid off for 2 months and had literally applied for 100’s of positions. Many times I wouldn’t get a call for an interview and if I did, I didn’t receive a call back. I had begun applying a job, any job that I thought I could do. The dark hole of self-doubt began to open up. Those who have been unemployed know what I am talking about. I knew what to do and how to